Social Media in Chile’s Indie Music Scene: Crossing Local and Global Boundaries

Arturo Arriagada, Macarena Lavín

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This chapter examines how social media platforms strengthen the independent scene in Chile by bringing artists closer to their fan base and helping them make decisions about their music in looking to international reach. Chile, isolated by distance and geography, has a small population (18 million) compared to other Latin countries. Based on data gathered from different actors within the current scene from three cities (N: 30), we discuss the impact social media has on the promotion and consumption of music and the organization of the scene across local and international boundaries. We argue that Chile’s indie scene centrally revolves around social media, facilitating the exchange between music, fans, and labels. Indie values are configured around an entrepreneurial and adaptable spirit, and so has seen the most growth through social media.

Idioma originalInglés
Título de la publicación alojadaGeographically Isolated and Peripheral Music Scenes
Subtítulo de la publicación alojadaGlobal Insights and Perspectives
EditorialSpringer Nature
Número de páginas19
ISBN (versión digital)9789811645815
ISBN (versión impresa)9789811645808
EstadoPublicada - 1 ene. 2021
Publicado de forma externa


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