@inbook{517adfd835c3478e8d537247276810d7,
title = "American and Australian Women{\textquoteright}s Antecedents to Trust, Commitment and Loyalty to Costco",
abstract = "Value retailers such as Costco have created a shopping environment that inspires a “treasure-hunt” from its customers because certain items in their merchandise assortment are available in very limited quantities. The “thrill of the hunt” appeals to certain types of shoppers and can create a fun and exciting experience (Huddleston & Minahan, 2011). We surmise that this type of shopping environment will affect shopping environment satisfaction, which in turn will influence hedonic experience. The hedonic experience might lead to trust, commitment and loyalty to a retailer. With this in mind, our study examine whether shopping environment satisfaction and hedonic shopping value affect female consumer trust, commitment and loyalty to a store across cultures.",
keywords = "Australian Woman, Shopping Environment, Shopping Experience, Store Environment, Store Loyalty",
author = "Patricia Huddleston and Sung, {Eunyoung C.} and Stella Minahan and Constanza Bianchi",
note = "Publisher Copyright: {\textcopyright} 2016, Academy of Marketing Science.",
year = "2016",
doi = "10.1007/978-3-319-24184-5_195",
language = "English",
series = "Developments in Marketing Science: Proceedings of the Academy of Marketing Science",
publisher = "Springer Nature",
pages = "810--813",
booktitle = "Developments in Marketing Science",
}