Research output per year
Research output per year
Personal profile
Research Interests
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Key Words
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Profession
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Education/Academic qualification
PhD, ESADE Business School
Award Date: 1 Dec 2009
Master, ESADE Business School
Award Date: 15 Jun 2000
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Dive into the research topics where Andrés Cuneo is active. These topic labels come from the works of this person. Together they form a unique fingerprint.
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Collaborations and top research areas from the last five years
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Research output
- 9 Article
-
Parent brand susceptibility to negative feedback effects from brand extensions: A meta-analysis of experimental consumer findings
Milberg, S. J., Cuneo, A., Silva, M. & Goodstein, R. C., Jan 2023, In: Journal of Consumer Psychology. 33, 1, p. 21-44 24 p.Research output: Contribution to journal › Article › peer-review
14 Scopus citations -
Private label and manufacturer brand choice in a new competitive reality: Strategic directions and the future of brands
Cuneo, A., Milberg, S. J., Alarcon-del-Amo, M. D. C. & Lopez-Belbeze, P., Feb 2019, In: European Management Journal. 37, 1, p. 117-128 12 p.Research output: Contribution to journal › Article › peer-review
36 Scopus citations -
Segmenting Brands' Social Network Site (Sns) Consumers: A Four-Country Study
Andrews, L., Bianchi, C., Wiese, M., Cuneo, A. & Fazal E. Hasan, S., 1 Jan 2019, In: Journal of International Consumer Marketing. 31, 1, p. 22-38 17 p.Research output: Contribution to journal › Article › peer-review
Open Access9 Scopus citations -
Should leading brand manufacturers supply private label brands to retailers: Calibrating the trade-offs
Milberg, S. J., Cuneo, A. & Langlois, C., Jan 2019, In: Industrial Marketing Management. 76, p. 192-202 11 p.Research output: Contribution to journal › Article › peer-review
23 Scopus citations -
Understanding travelers' intentions to visit a short versus long-haul emerging vacation destination: The case of Chile
Bianchi, C., Milberg, S. & Cúneo, A., 1 Apr 2017, In: Tourism Management. 59, p. 312-324 13 p.Research output: Contribution to journal › Article › peer-review
Open Access93 Scopus citations